Advertising on Social Networks
The right time and place
Social media advertising is one of the most popular and effective digital marketing methods for increasing conversion rates. It consists of displaying paid social ads or sponsored content on various social platforms, such as Facebook, LinkedIn, Instagram, Pinterest, Twitter and TikTok.
This type of online advertising allows us to target your campaigns to specific audiences using criteria such as location, age, online behavior, interests and device usage. Advertising on social media will not only improve your brand awareness and visibility, but will also significantly increase conversions.
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Advertising with big "influencers" no longer works like before
How do we do it
We design your ads, configure your campaigns, analyze data regularly, and optimize performance to increase revenue and leads over time.
Understand your business
While we bring the advertising experience and technical know-how, you know your business much better than we do. We take the time to understand what you do and how you make money. We analytically research your sector, in order to obtain a psychological understanding of your customers and how to best attract them while they are on social networks such as Facebook, YouTube, Twitter and LinkedIn.
Creative design
Unlike Google AdWords search campaigns, social media advertising campaigns are almost entirely visual. We design your ads from scratch, taking into account the specific requirements of each platform. We'll create multiple versions of each ad so we can A/B test and constantly increase click-through rates while reducing cost per conversion.
Campaign strategy and creation
Advertising campaigns on social networks have a practically unlimited combination of segmentation methods. That allows us to show your ads to the people most likely to buy what you sell. Once your campaigns are running, we constantly test new variations of those targeting methods based on what the data tells us.
Data analysis and optimization
We bring a proactive approach as we A/B test new ideas and look for new growth opportunities. We bring a proactive approach by A/B testing new ideas and seeking new growth opportunities.
Related capabilities
Social Network Management
We manage your social media accounts, from storytelling and design to administration and community management.
Digital Strategy
We chart the path to your goals with unique brand experiences that reach and captivate your audience.
Web Design and Development
We design and develop your website, from strategy and planning to writing and design.
